Don’t Miss the Growing SMB Security Services Opportunity (TST | Q3 | 2023)
SMB Security Survey, Telco Security Trends, Q3 2023
Cybersecurity service offerings represent a huge, growing opportunity for CSPs! This PDF file is packed with valuable insights and trends, which will help you tap into a growing market and deliver high-value solutions to your customers.
According to page 11, some common SMB security solutions include routers with security features, firewalls provided by communication service providers, and web filtering. However, it is noteworthy that none of these solutions are particularly widespread, and there is significant potential for CSPs to tap into new markets and opportunities. You can also read about sector-specific insights into the deployment of these solutions.
SMBs in Germany, Canada, and the USA would be likely to switch to a new Internet service provider if they were offered a security service, with 31% saying they would and 43% saying they probably would. The document also notes that bigger companies are even more likely to switch.
The conclusions are straightforward. There is clear and present danger and SMBs are at high risk for cybercrime. They are targeted, they lack resources, they look to CSPs for security, and they are willing to pay for it. But, findings show that not all SMBs are alike.